Crazy to think we've been working on Big Fly for some time now and as we sit here with a week to go before Christmas 2018, we're on the verge of finally seeing our hard work come to fruition.
The most difficult part of starting this brand was really the direction we wanted to go. Do we go through a fulfillment operation and not worry about carrying stock or do we go all in and do it ourselves...purchase inventory, find a printer, packaging, shipping, etc. We chose the latter because we felt it would be the best way to serve the consumer. Was it the easiest way? Not even close but in our hearts and minds we feel it's the right way to go.
Our inventory is currently being printed and now we're just trying to decide which hat styles we're going with at the beginning. We know things will eventually change but we're very happy where things stand as of today...from a variety of styles, colors, graphics, sizes, etc., we feel you'll have an opportunity to enjoy the Big Fly brand as much as we have putting it together.
More to come...